Behavior Based Marketing

Elite has a proprietary partnership whereby selected retailers provide transaction level data for use in our Behavioral Sampling Program.

  • Consumer classifications are based on 52 weeks of data
  • Database tracks purchases from over 36m households

Marketers can now reach consumers based on the following observed purchase behaviors:

  • Competitive Buyers
  • Category and Non-Category
  • Own Users
  • Sister Brand Buyers
  • Lapsed Users

Elite will create a custom deliverable including gift boxes, envelopes, coupon mailers & eMail and then deliver your message to the target households.

  • Participating marketers are specifically noted on the packaging as it is not retailer co-branded
  • There is no retailer stipulation on targeting competitive brand buyers
  • Internet based research can be conducted to determine the overall success of the program

Request More Information Back to Sampling Programs